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What You Need to Know About Water

It may seem hard to swallow, but that tall glass of ice water you had with dinner last night also may have helped refresh a thirsty brontosaurus eons ago.

Contrary to popular belief, water is not a renewable resource. It is finite. The water you use today is literally the same water that existed on the planet billions of years ago. Nature recycles water. It doesn’t make new.

Also, as you no doubt learned in school, over two-thirds of the earth’s surface is covered by water. But did you know that only about 2.8 percent of it is fresh water? And, more critically, did you know that only about 0.3 percent of the earth’s total water supply is usable by humans?

In the last decade of the 20th century alone, the earth’s population increased by more than one billion people. At present rates, over the next 50 to 90 years the world’s population will more than double. The demand on water supplies is growing exponentially. Clearly, understanding and using scarce water resources wisely is vital. Our very survival as a species depends on it.

Demands on Water Resources Continue to Increase

Count the ways you and your family use water. Drinking. Cooking. Bathing. Doing laundry. Housecleaning. Watering the lawn. Washing the car. Giving the dog a bath. In industrialized countries, the average family of four consumes 250 gallons of water each day.

But that’s only a small part of the water usage picture. So many of the things that we take for granted, things that make our lives easier, also depend on water—vast quantities of water

Consider that it took approximately 100,000 gallons of water to manufacture your family’s car. The newspaper that landed on your doorstep last Sunday morning soaked up 280 gallons of water just to print. And that five-pound sack of flour sitting on your kitchen shelf required 375 gallons of water to produce. In the United States, water consumption increased by more than 100 percent in the last half century. In the same period, it rose by more than 500 percent in Europe and 300 percent in Africa. Many experts predict world consumption will double by 2020.

Concerns About Water Quality

You’re not alone if you’re concerned about the water you and your family drink. A survey by the Water Quality Association found that three-quarters of Americans don’t believe their household water supply is as safe as it could be. In a recent USA Today/CNN/Gallup Poll, 47 percent of respondents reported they won’t drink water straight from the tap.

Environmental problems have an enormous impact on water quality. Water runoff from industrial plants and farms, acid rain and other forms of pollution have tainted groundwater and surface water supplies in many areas of the world. Population growth, urban and suburban sprawl, and industrial and agricultural expansion continue to stress fresh water supplies.

Water contamination problems, epidemic in the developing world, also routinely occur in highly industrialized nations. In the last half dozen years, numerous cases have been recorded in the United States, affecting tens of millions of consumers in more than 1,000 communities.

Some of the most serious incidents have involved bacteria. A 1993 outbreak of cryptosporidium in Milwaukee affected more than 400,000 residents and caused more than 100 attributable deaths. Other virulent pathogens have also intruded into municipal water supplies with alarming frequency.

Some Answers

Today governments around the globe, on every level, are investing hundreds of billions of dollars to improve infrastructure and mandate higher water quality standards. In addition, more and more individuals are relying on modern home water treatment systems to assure an ample supply of fresh, pure water for their families at the most local of all levels—the home.

How’s the Quality of Your Water?

As water consumption continues to rise and contaminants make their way closer to our homes, having safe water is of the utmost importance. How’s the quality of your water at home? A complimentary water test by RainSoft of NE Iowa can help you find out. Since 1981, we’ve offered home water treatment systems with lifetime warranties to our clients. Call us today at (319) 346-3286 or submit your information through our contact form!

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Contact RainSoft of NE Iowa

For more information and to schedule a complimentary water test, contact RainSoft of NE Iowa today. We are an authorized RainSoft dealer serving Waterloo, Cedar Falls, Cedar Rapids, Marion and many other communities in the northeast region of IA.

What Our Customers Say

Our Testimonials

We live a considerable distance away from the city where Rain Soft is located but have never had any problems with the system itself. We were proud to recommend it to our son when he brought the place from us. He has no problems as of this date. Thank you for your service!

Mike D.

Rainsoft is a great product that comes with great service. We feel it was an investment, but we feel it was worth it. We have the Ultrefiner Drinking Water System that we use for all of of water bottles on the go - they stay clean - no yellow or pink film…. The Water Conditioning System is efficient and we used about 6 bags of salt in the last year - active family of 2 with family stopping in. Would highly recommend Rainsoft.

Todd Davis

We have been with Rain soft since 1999. We recently purchased a new softener and decided to stay with Rain soft because of their excellent service and quality of product. We have had the reverse osmosis system since the beginning and have also added the chlorine removal tank. We enjoy having the quality water that our system provides us with. Thanks to rain soft. Brent and Carla Whitlock.

Brent Whitlock

Will make this short. Had some problem with our water softener. Had water on the floor. It would make all kinds of noise and the our water softness was inconsistent. Lucas came and took the time to fix it right! Our water softener has never worked this well. Be sure to let Lucas know much we appreciated his work!!

Joan Wiuff

RainSoft has delivered excellent service and products since we installed a whole house water system more than 20 years ago. We recently replaced our refrigerator and RainSoft came the next day to connect the new water line for our ice/water. Prompt and friendly service!

Dorothy Sheldon

Blake was awesome and the warranty on the products is very good. Blake took the time to replace all potential problem parts in the system at no additional charge. Living in the country with well water is hard on the system but I don’t know what I would do without it. Blake also had some extra bags of salt on hand to save us a trip. Very professional and obviously took pride in doing things right!

Brent Sauerbrei
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Lifetime Warranty

Lifetime Warranty

A RainSoft home water treatment system is backed by the most comprehensive warranty in the industry: the RainSoft Lifetime Warranty. When installed by our knowledgeable, certified technicians and licensed plumbers, you get unsurpassed warranty coverage for all RainSoft water softener and air treatment products. You can even take your RainSoft system with you if you move! That means a water treatment system from RainSoft is the last system you will ever need to buy. Contact us today to schedule a free water test.

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News and Updates

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Ensuring clean drinking water is essential for health, but certain chemical contaminants can sometimes find their way into water sources...

Woman Filling Water at Sink

Despite the advancements in our municipal water treatment facilities, the risk from contaminants — ranging from industrial pollutants to natural occurrences — is and will always be present...

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Taking The Worry Out of Water Since 1953